Knowingly or unknowingly, your company is constantly sending
signals to the outside world.
When others receive them, they form a picture, an opinion of you - your corporate image.
Your corporate image should be:
- An expression of your positioning
- Appropriate and credible to the target customer
- Distinctive from your competition
- Professional and attractive
How to control your corporate image
Supported by the European Union. Project co-financed by the ERDF 
