Using
professionals to help you improve your corporate image needn't be expensive.
Lucy
is a sole trader working out of her home, designing and producing designer
furniture for corporate waiting rooms. She asked for and got help for free
from Business Link who helped her review her business strategy and define
her positioning.
The local printing shop employed a graphic student who
developed a lovely logo and letterheads for her. A friend of a friend recommended
an
IT specialist who designed her website in his spare time for a nominal
fee.
To make sure it all fitted together she contacted the local
college where the
marketing lecturer reviewed all the visuals, made some helpful suggestions
and best of all, refused to accept any money for it!
Are you sending the right signals? Do you need help with
your corporate image?
Supported by the European Union. Project co-financed by the ERDF 
